The development strategy of international enterprises in the conditions of crisis (case study: the tobacco industry) - Реферат

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Crisis in Russia and international tobacco enterprises. International tobacco companies in the Russian market. Рroper suggestions with the purpose to adapt them to the Russian tobacco market in the new circumstances to maintain the level of profit.

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The development strategy of international enterprises in the conditions of crisis (case study: the tobacco industry) Table of contents Introduction 1. Crisis in Russia and international tobacco enterprises 1.1 General characteristics of the crisis 1.2 International tobacco companies in the Russian market 2. Recommendations for the international tobacco business development Conclusion Reference list Introduction Today international business environment is unstable and changeable. It depends on the great changes in modern global economy and politics. The reason for this change is the economic crisis that erupted in connection with the entered Western countries sanctions against Russia on the background of the Russian-Ukrainian conflict. Western sanctions and the response of Russia have led to an economic loss on both sides, and create additional difficulties for international business conducting. The tobacco industry is also influenced by the situation. It is useful to consider the example of the tobacco indus

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