The general English programmes for students from backgrounds. Objectives of teaching business English. The rules of grammar, the domain of vocabulary and pronunciation. Major elements of business English. The concept of intercultural communication.
Аннотация к работе
Teaching business communication skills English language teaching has gone through a radical shift of emphasis in the last twenty years, beginning with the communicative revolution of the mid-1970s. Business English, which appeared on the ELT stage as a course programme and learning objective in the late seventies, has been shaped by a range of influences from both the ELT and the non-ELT world. Its course content reflects the diverse needs of varied learner groups - from pre-service students to in-service professionals; and its pedagogic approaches have been influenced by the learning experiences of its learners - from broadly-based general education to specifically-designed management training. Nowadays language schools offer general English programmes for students from different backgrounds, grouped according to language ability. However, many language schools have added Business English to their portfolio of subjects. More and more universities and colleges are launching programmes for their pre-service st