The corporate development history and current situation strategy of the Computacenter. Opportunities and threats for Computacenter on the analysis of IT-industry and macro-environmental analysis. The recommendations for the future strategic direction.
Аннотация к работе
Introduction United Kingdom is a world leader in the field of Information technology services. Information technologies have had a great impact on the way in which information is gathered and processed, but their impact on the structure of the organizations has been rather limited. By the end of the twentieth century, progress in information technology (IT) had become the strongest and most pervasive force for strategic change in businesses throughout the world. This paper analyzes the strategic development «Computacenter, plc.» Computacenter is Europe’s leading independent provider of IT infrastructure services. Computacenter plc is the parent company of a group of European companies which provide computer services to public and private sector customers. Despite the spelling of the word «center», it is a UK company based in Hatfield, Hertfordshire. The company is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index. Set up by British Harvard graduates Philip Hulme and Peter Ogden in